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Sinclair

Global Partnerships

Sinclair continues to grow its global footprint by building on existing strong relationships and by increasing the level of marketing support it gives to its partners, allowing for greater efficiency within the supply chain. International Operations incorporates Sinclair’s extensive network of marketing and distribution partners. This currently extends to 94 countries and product sales in 59 countries. The network leverages the experience and local knowledge of our partners to extendthe commercial reach of ourproduct portfolio.

As part of the new strategy, International Operations is focusing on geographical expansion in key markets such as South Korea, Russia, India, Turkey and Greece.

 

Paul Phull
Executive Vice President International Operations


Mr Phull has overall responsibility for International Operations, working to develop sales of Sinclair’s brands globally via existing partners and identifying opportunities for collaboration with new partners.

Highlights 2009

  • New structure implemented
  • Focus on geographical expansion in key emerging markets
    –  Increasing the level of marketing support to our partners
    –  Help increase product sell out, and ultimately generating more predictable income in relation
    to orders and re-order

  • Continued expansion through partner network
     –  65 new marketing agreements for 27 products in 47 markets
     –  44 launches, 7 products covering 22 markets

 

Global Reach: Sinclair’s extensive network of marketing and distribution partners extends to 94 countries and product sales in 58 countries

 

 


 

Training: The International Operations team has increased the level of marketing support to our partners which includes comprehensive training on the products


 

India: This year saw the training of the Wockhardt marketing team on the Decapinol, Aloclair, Papulex and Atopiclair product ranges, following last year’s distribution agreement


 

Latin America: Sinclair reinforced its presence in Latin America through a new distribution agreement with Sunstar Americas for Aloclair gel, and a further nine distribution agreements for Atopiclair, Sebclair and Xclair

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